Informational Interviews: The Underrated Job Search Hack

You know that feeling when you've fired off a dozen resumes into the abyss and all you hear back is silence? It’s like tossing a message in a bottle into the ocean, only to watch it disappear beyond the horizon. You're not alone. As one frustrated job seeker put it, "I keep applying but feel like I'm just throwing my resume into a black hole. I wish I could talk to someone in the field to get some guidance." Finding the right job can feel like an endless maze, but there’s one underrated hack that can light the way: informational interviews.

The Problem Everyone Ignores

Let’s face it: the job market is competitive, overwhelming, and sometimes downright confusing. Many job seekers struggle with networking and building connections in their industry, often feeling unprepared when traditional interviews do come around. It’s no surprise, given that 80% of jobs are filled through networking, yet only 7% of job seekers tap into the power of informational interviews, according to the LinkedIn Workforce Report 2024. That's a staggering gap and an eye-opener for anyone feeling stuck. What if the key to unlocking your next opportunity wasn't in another online application, but in a simple conversation?

The numbers don't lie, and neither do the stories of countless job seekers who wish they could reach out but find the idea daunting. As another job seeker confessed, "I feel lost in my job search. I know I need to network, but reaching out to strangers for help feels so awkward!" If this sounds familiar, you're in the right place. Let's dig into why the usual approach might not be serving you and how a different strategy can make all the difference.

Why The typical approach Doesn't Work

The traditional job search advice often centers around perfecting your resume, tailoring your cover letter, and applying to as many jobs as possible. While these elements are important, they miss a crucial piece of the puzzle: human connection. The truth is, hiring isn’t just about skills and qualifications; it’s about trust and understanding. Employers want to know you’re a good fit culturally and that you understand their world.

Relying solely on applications is like fishing with a single line when you could be casting a net. Informational interviews allow you to bypass the competition by building relationships and gaining insider knowledge that's not available on job boards. They’re a chance to learn about the industry, get advice, and even uncover hidden opportunities that might not be advertised. So, what's the secret sauce to these conversations?

The several Things That Actually Work

Enter the world of informational interviews with a plan. Here are three actionable steps to get you started, complete with scripts and strategies to ensure you're prepared and confident.

Step 1: Identify the Right People

Before you start reaching out, you need to know who you're targeting. Think about the companies you're interested in, the roles you aspire to, and even the industry leaders you admire. LinkedIn is your best friend here.

• Action: Make a list of 10-15 people who are in roles or companies that interest you.
• Script Example: “Hi Sarah, I came across your profile while researching the company and was impressed by your journey. I'm considering a similar path and would love to hear about your experiences.”

Set a goal to connect with at least 3-5 people per week. This proactive approach not only helps you gather valuable information but also positions you as someone genuinely interested in learning.

Step 2: Send a Personalized Message

It’s time to craft your message. The key is to be genuine and specific. Mention why you’re reaching out and what you hope to learn from them.

• Action: Use their profile as a guide to personalize your invitation.
• Script Example: “Hello Sarah, I noticed you’ve had a successful career in your specific field at the company. I'm exploring this field myself and would appreciate any insights you could share. Would you be open to a short 20-minute chat?”

Keep it brief, and remember to express gratitude. Most professionals are happy to share their journey—as long as the request is respectful and sincere.

Step 3: Prepare and Conduct the Interview

Congratulations! You’ve set up a meeting. Now, preparation is crucial. Draft some questions in advance to steer the conversation, but keep it flexible.

• Action: Research their work and prepare 5-7 thoughtful questions.
• Example Questions:
  • “What do you enjoy most about your current role?”
  • “What skills are most important for success in this sector?”
  • “Can you share any common pitfalls to avoid?”

During the interview, be an active listener. Take notes and reflect back on their answers to show engagement. Don't forget to thank them for their time and insights—building rapport is key.

Common Mistakes to Avoid

Even with the best intentions, it's easy to stumble. Here are three common mistakes to steer clear of:

• Being Too Vague: Asking generic questions leads to generic answers. Be specific to make the most of your time.
• Turning It into a Job Pitch: Remember, an informational interview is not a job interview. Focus on learning, not selling yourself.
• Failing to Follow Up: Always send a thank-you note. It shows professionalism and gratitude, keeping the door open for future conversations.

Your Next Step

You've taken the time to read this, and now it's time to act. Informational interviews can be your secret weapon in a job market that often feels impersonal and unyielding. They offer a chance to stand out by building connections rather than just sending out resumes.

Ready to boost your job search strategy? Our a job tracking system can help you organize and follow up on your networking efforts, making your path to employment clearer and more manageable. Take the plunge—your next opportunity might just be a conversation away.

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Part of our LinkedIn series for job seekers.